Tesseract 3D

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Articles for people who need to show, sell or teach a piece of equipment: the trade show, the sales visit, the training room and what to settle before you order.

Trade shows and events

How to cut your trade show costs

Where trade show money leaks and how to spend less without vanishing from the aisle: the full bill, the audience, the booth, the team and the truck.

Tesseract 3D Marketing9 October 20265 min read

Category
Trade shows and events
Reading time
5 min
Published

All articles

  • Scale models of a water treatment plant on a booth table at Fenasucro: the ultrafiltration rack and the reverse osmosis skid, with the show lights behind.
    Trade show

    The scale piece goes to the booth instead of the real machine.

  • An exhibitor holds a cutaway model of a control valve and shows the inside to a small group in the booth aisle.
    Training

    The machine that cannot stop goes into the classroom, cut open.

  • A hand presents cutaway models of safety valves next to the process diagram on the booth wall.
    Sales visit

    The rep carries in a suitcase what would never fit in one.

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